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Ignite Your Purpose

Awaken your gifts so you can live a fulfilled, happy, purpose-driven life.

It’s time to enter your personal pilgrimage of self-discovery.

*Next course starts end of August 2020

Free yourself from outdated limiting beliefs, self sabotage and uncertainty around your gifts so you can finally live your soul purpose and live your legacy now.

I get it. I’ve been there...

  • Bored or unfulfilled
  • Feeling like there’s something missing
  • Knowing you’re meant for more
  • You wake up thinking… “what next, now what?”
  • Uncertainty around how to tap into your gifts
  • Feeling lost and like you don’t fit in anymore
  • Feeling unhappy and uninspired
  • Stuck or trapped
  • Spirals of negativity
  • Anxiety, frazzled, stressed or overwhelmed
  • Don’t know where to find your tribe
  • You have creative ideas but no idea what to do with them

Now are you ready for the good news?


Trust me, I know first-hand because I did.

Hi, I’m Iona.

I have transformed my pain into my purpose and I will show you how to do the same. I went from being unfulfilled, paralyzed by negativity, feeling stuck and overwhelmed to now living an amazing life that I never even knew possible

  • I get invited to speak on stages around the world.
  • I receive amazing opportunities to rub shoulders and collaborate with leaders and highly influential, successful soulpreneurs because I am now embracing my gifts and sharing my medicine.
  • I’ve written and published a best-selling book.
  • I’ve led and coached hundreds of souls to activate their freedom so they can live their purpose.
  • I now live my dream life where I get to travel the world and experience true freedom and abundance on a deep soul level.
  • I feel 100% cosmically aligned, mind body and soul. I am more empowered, passionate, happy, confident, peaceful and fulfilled than I’ve ever been! And every day just keeps getting better.

I couldn’t have gotten to where I am today without the support and training I received along the way…And now I want to pass it along to YOU.

The Ignite Your Purpose Immersion

This is your tribe of individuals who, just like you, have a desire to awaken their gifts, the medicine thats written on their hearts, so they can live their soul purpose and be a contribution to the world.
This course is only for individuals who
  • Have a deep knowing that they are meant for so much more.
  • Are ready to receive powerful insights on their soul purpose with guidance from me, Iona Russell.
  • Want to ignite their soul purpose and be the future leaders, soulpreneurs and creatives.
  • Are committed to creating change and recognising who they truly are so they can live their purpose and make a contribution to the world, living their legacy now.

The world is dire need of people who have woken up to their spiritual and energetic gifts. The world needs your gifts!

The Ignite Your Purpose Immersion is a 41-day journey to awakening your gifts so you can live a fulfilled, happy, purpose-driven life where you are FREE to be unapologetically you.

I can guarantee you right now: There is NO other online coaching experience like this. And I’m creating this space exclusively for those who truly want to make a difference and ignite their gifts. There are very few select spots available. I will be reviewing applications first-come-first-serve so click the Apply button below to get started.

*Next course starts end of August, doors close August 20th 2020. Please note, I will be assessing each application and selecting the applicants that I feel are the best fit for the “The Ignite Your Purpose Immersion”. You will be my main focus and priority for 41-days straight so I only want people who are committed and ready to wake and live their soul purpose.

Do not miss out on this amazing opportunity
to invest in yourself and your LIFE.

Believe me, you are SO worth it!

And I believe in you 100%.

It’s time for you to believe in you and awaken to your gifts.

And it starts with you clicking this button.

  • Be FREE and unapologetically you
  • Own your gifts and align your actions with your purpose
  • Live a fulfilled, happy, and purpose-driven life
  • Release limiting beliefs that are keeping you stuck
  • Build your confidence and courage to live out the medicine on your heart
  • Embrace self-care as a necessity (not a luxury!), doing more of what fills your cup so you can give to others from a place of overflow
  • Have more fun, connection and creativity in your day-to-day life

It all starts with You.

This immersion is an investment in you. An investment in you to step into your soul calling and ignite your purpose, it is an investment in your life and the lives of all the beautiful souls you will inspire.

If you were truly living your soul purpose, just imagine where your life would be… You could be one introduction away from an incredible connection, one deal away from hitting your income goal, meeting a next-level business partner, a life-long friend or even discovering an opportunity that could transform the trajectory of your life forever.

Imagine where your life would be if you were able to clear your limitations and tap into the infinite well of power that you have been blessed with but rarely use.

Now it’s time for YOU to be courageous and live out your soul purpose! Can you see yourself completely removing the illusion of fear and feeling trapped? Can you see yourself gaining immaculate clarity and powerfully igniting your gifts with unconditional faith so you can live the divine life that you were born to live?

If this resonates with you and you are ready to align with me, then we are about to embark on a powerful journey together of unlocking the beautiful, rare and creative parts of yourself that have been waiting for you for so long!

The person you are going to be in 41 days will be unrecognizable! Seriously, you’re going to feel more alive and inspired than you’ve ever felt before.

I’m excited for you!

Here’s what is included

1 x 60 min group coaching call per week

You will be part of a very intimate group coaching call between you, your tribe and me, Iona Russell. During these calls, I will be teaching, guiding and coaching you through various topics. There will be “hot seat” opportunities, where you will be given a chance to get direct one-on-one coaching from me to support you in awakening to your gifts and igniting your soul purpose.

Direct access to me via email and chat

As part of this group, you will have access to me via a private communication platform (within regular hours) where you can receive direct guidance and support.

Private FB Group

You will have access to my private Facebook group where you can share and receive unlimited support from your tribe and myself. I will also be doing FB Lives in the group on a regular basis coaching and answering your questions.

3 x Guest Experts

I will be bringing in 3 special expert guests to support you along your journey toward your soul calling. At the end of each 30 min FB live session, you will have the opportunity for Q&A with the expert.

Accountability Partner

You will be assigned a partner that will be an energetic match of what you need in this program. Your partner will be purposefully hand-selected by me.

Alignment practises

I will be providing you with my specialized alignment practises for you to implement in your personal and professional growth.

Bonus Gift #1

You will receive your own digital copy of my book, Making Waves.

Bonus Gift #2

The first 3 people to sign up will receive a bonus private 1-1 session with me.

  • Days
  • Hours
  • Mins
  • Secs
  • The next group kicks off in June 2020.

    Here’s the NEXT STEP:

    **REMEMBER: I am keeping this group intimate so there are very few spots available. I will be personally selecting the top applicants who I feel are the best fit for this program. If you are not accepted into this group, you will have the opportunity to apply again in a future group.

    YOU will be my main focus for 41 days straight so I only want those who are serious, committed and ready to take action to ignite their gifts and start living their purpose, to contribute to making the world a better place for themselves and others.

    Testimonials & Success Stories

    I included her in Chapter 10 of my first book because I was so inspired by the work that she does.”

    - Jojo Fraser,
    Author of "Mummy JoJo UNCUT: Time for a Mojo Injection"

    “I could come out, out of hiding and I can stand tall and proud now being me.”

    - Caroline Palmy,
    Teacher of Hearts, Author, Speaker and Healer

    “She’s ready to take you for who you are at face value, listen, have no judgement, and very, very constructive in her advice to you.”

    - John Carstairs,
    CEO of Midibreath

    “She’s just a genuine person. There’s no show, there’s no ego, there’s no agenda.”

    -Tara Inchbald (VIP Client),
    Entrepreneur and Health & Wellness Keynote speaker

    “What Iona did was take me out of my head and out of my analytical self. I was able to see myself from a completely different perspective.”

    -Johdi Woodford,
    Movement Therapist and Business Owner

    “Iona really got me to step past that fear, really got me to take me that first step in facing what was holding me back.”

    -Emma Dredge,
    CEO of Project Awesome Life

    “Just AMAZING how much my life has transformed. More abundance is showing up and a new job offer just came my way too. Thank you so much! I have really enjoyed this.“

    -Victoria C.

    “Thank you, Iona. You are amazing and have changed my life for the better. It’s also a wonderful bonus how one path leads to another and before you know it, your entire life is changed. Thank you from my whole heart.”

    -Kristi Gryar-Wallington

    “I loved my sessions with Iona. A little apprehensive at first as this was a completely new experience for me. She made me feel welcomed, relaxed, and completely at ease. I found out some things about myself and have ended up feeling more accepting and aware. Thank you.”

    -Emma O’Connor

    “Working with Iona was both a powerful and motivating experience. Iona lays out a framework, encourages personal development, and achievements. Truly enlightening!! I recommend contacting her to help you move towards your goals.”

    -Cheryl Ann Delaney Weeks

    “I had the most amazing hypnotherapy with Iona today. As a therapist myself, it’s hard to find somebody who is good enough to get results with me. Iona is fantastic! I will go again for sure.”

    -Tara Inchbald (VIP Client)
    Entrepreneur, Health and Wellness Keynote Speaker

    “Iona, I’m amazed so far. I deserve all good things!”

    -Lindsay Kane
    Life and Mindset Coach

    Do YOU want to become the next success story?

    I believe you can be and here’s why…
    • You will be learning firsthand from someone who is a transformational leader, has stepped into her soul purpose with her business and her gifts, and has created her own fulfillment from the inside-out and is in alignment with her higher purpose.
    • You will be receiving coaching and guidance from well-known, powerful experts in my network in the LIVE group sessions so you can learn the techniques, tools and strategies they live by to achieve success in alignment with mind, body soul connection, results and spiritual alignment. Their coaching rates combined far exceed the cost of this course, so you will be scoring massive value at a price you would not be able to get on your own.
    • You will be connecting with an exclusive group of carefully selected individuals who are ready to support, grow and share with you so you can all ignite together as a tribe. We rise together!
    • You will have direct access to me via email and chat.
    • You will learn how to increase your connection to your soul purpose, your gifts and self worth using proven actionable techniques and exercises so that you’re not just walking away with stuff in your head– it will be embedded in your heart and soul so that you can move forward in creating sustainable change in yourself and your life.

    So what are you waiting for?

    Hit the lit’ Apply button that’s just waiting for you to commit to yourself
    and let’s do this together! I got you.

    *Next course starts end of August, and doors close for applications August 20th 2020. Please note, I will be assessing each application and selecting the applicants that I feel are the best fit “The Ignite Your Purpose Immersion”. You will be my main focus in this online program so I only want people who are ready to take their want to wake up to their spiritual and energetic gifts.